Brady launches IP Series printer system - Connector Specifier

Brady launches IP Series printer system


Sep 18, 2007

September 18, 2007 -- Brady Corp. has introduced its IP Series Printer System, a thermal transfer industrial printer based on the company's smart cell technology, which allows the printer, material, ribbon and software components to intercommunicate. According to the company, with the system, users simply load the material, click the software interface, and can then easily print a variety of labels, tags, and sleeves.

Through bi-directional smart cell technology, the printer recognizes the correct material and ribbon combination, visually tracks usage levels, and adjusts sensor position, providing users with quick access to vital printing information. Via the company's Bradysoft or Labelmark software, the printer automatically adjusts material parameters, print speed, and heat settings to reduce set-up time. The software also simplifies material change outs and eases operator training, contends the company.

"We know our customers use a variety of materials in their facilities and deal with the demands of a cross-functional workforce," comments Nicole Nelson, Brady's product marketing manager. "When developing this printing system, Brady wanted to make it simple for customers to switch materials, train their work force, maintain cost efficiencies, and provide optimal print integrity."

The Brady IP Series Printer System, available in 300 or 600 dpi versions, features a "straight path to loading" media and ribbon. This capability eliminates the need to wind and thread material through a complicated series of mechanics, notes the company. Plus, the ribbon spindle is automatically centered, helping to reduce ribbon wrinkle. The system's centered sensor with adjustable media grips serves to reduce print drift and improves calibration. In addition, the system's automatic self-calibration feature reduces label and sleeve waste. The printer itself features a top-loading design and lightweight construction.

"The Brady IP Series Printers System will revolutionize how our customers print and will eliminate many of their printing pain points," adds Nelson. "Installing the system takes a quarter of the time as other thermal transfer industrial printers. It also takes up substantially less space, saves time, and - most importantly - drives bottom-line improvements by reducing time and material waste."

Brady will officially launch the Brady IP Series Printer System at the 2007 National Manufacturing Week trade show in Chicago, Ill., September 24 - 27.



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